The Color Blue
The color blue is the color of trust and responsibility
The color blue is one of trust, honesty and loyalty. It is sincere, reserved and quiet, and doesn’t like to make a fuss or draw attention. Blue hates confrontation, and likes to do things in its own way.
From a color psychology perspective, blue is reliable and responsible. This color exhibits an inner security and confidence. You can rely on it to take control and do the right thing in difficult times. It has a need for order and direction in its life, including its living and work spaces.
Blue seeks peace and tranquility above everything else, promoting both physical and mental relaxation. It reduces stress, creating a sense of calmness, relaxation and order – we certainly feel a sense of calm if we lie on our backs and look into a bright blue cloudless sky. It slows the metabolism. The paler the blue the more freedom we feel.
In the meaning of colors, blue relates to one-to-one communication, especially communication using the voice – speaking the truth through verbal self-expression – it is the teacher, the public speaker.
The color blue is idealistic, enhancing self-expression and our ability to communicate our needs and wants. It inspires higher ideals.
Blue’s wisdom comes from its higher level of intelligence, a spiritual perspective.
Blue is the color of the spirit, devotion and religious study. It enhances contemplation and prayer. On the other hand, blue’s devotion can be to any cause or concept it believes in, including devotion to family or work.
Blue is the helper, the rescuer, the friend in need. It’s success is defined by the quality and quantity of its relationships. It is a giver, not a taker. It likes to build strong trusting relationships and becomes deeply hurt if that trust is betrayed.
Blue is conservative and predictable, a safe and non-threatening color, and the most universally liked color of all, probably because it is safe and non-threatening. At the same time blue is persistent and determined to succeed in whichever endeavors it pursues.
Change is difficult for blue. It is inflexible and when faced with a new or different idea, it considers it, analyzes it, thinks it over slowly and then tries to make it fit its own acceptable version of reality.
Blue is nostalgic. It is a color that lives in the past, relating everything in the present and the future to experiences in the past.
If blue is your favorite color, it will reflect in your personality! Personality color blue will give you more information on this.
If you are thinking of using blue in a business application, read about the meaning of colors in business.
Positive and Negative Traits
Positive keywords include: loyalty, trust and integrity, tactful, reliability and responsibility, conservatism and perseverance, caring and concern, idealistic and orderly, authority, devotion and contemplation, peaceful and calm.
Negative keywords include: being rigid, deceitful and spiteful, self-righteous, superstitious and emotionally unstable, too conservative, predictable and weak, unforgiving, and frigid. It can also indicate manipulation, unfaithfulness and untrustworthiness.
Communication: Blue relates to one-to-one verbal communication and self expression.
Peace and calm: The color blue induces calm and peace within us, particularly the deeper shades.
Honesty: Blue is the colour of truth.
Authority: The darker the color blue, the more authority it has.
Religion: Blue is the colour of devotion and religious study.
Wisdom: Blue enhances the wisdom of the intellect.
Effects of Blue
Conservative: The color blue is a safe colour – the most universally liked colour of all.
Predictable: Blue is not impulsive or spontaneous and it doesn’t like to be rushed – blue needs to analyze and think things through, and to work to a plan.
Orderly: Blue needs to have direction & order- untidiness and unpredictability overwhelms it.
Rigid: Blue likes familiarity. It doesn’t like change and will stubbornly do things its own way, even if there is a better way.
Variations of the Color Blue
Pale Blue: Pale blue inspires creativity and the freedom to break free.
Sky Blue: One of the calmest colors, sky blue inspires selfless love and fidelity. It is non-threatening and promotes a helpful nature that can overcome all obstacles. It is the universal healer.
Azure Blue:A color of true contentment, azure inspires determination and ambition to achieve great things, a sense of purpose in striving for goals.
Dark Blue: Dark blue is the color of conservatism and responsibility. Although it appears to be cool, calm and collected, it is the color of the non-emotional worrier with repressed feelings, the pessimist and the hypocrite. Dark blue can be compassionate but has trouble showing it as its emotions run deep. Dark blue is a serious masculine color representing knowledge, power, and integrity, and is used quite often in the corporate world.